If you’re a fan of Alice Walker’s novel The Color Purple, which was transformed into an award-winning film back in 1985 starring Whoopi Goldberg, Danny Glover, and Oprah Winfrey, we know that you are excited about the new adaptation set to be released in theaters nationwide on December 25th.
We’re excited to see the fresh take on the classic film with a colorful cast and some of the most talented African-American actors and artists in the industry today, like Danielle Brooks, Fantasia Barrino, H.E.R, Hallie Bailey, Taraji P. Henson, and more. Well, the founder of Carol’s Daughter, Lisa Price, is just as excited and decided to team up with Dana Nussbaum of Warner Bros. Pictures to celebrate the unbreakable bond between women with the launch of the “Sister to Sister” campaign.
With the release of the highly anticipated film Carol’s Daughter, will offer their coveted products branded “the Purple Bundle”. The bundles featured are Goddess Strength and Black Vanilla. Each bundle includes a shampoo and conditioner, with The Goddess Strength Bundle also featuring their divine strength leave-in conditioner and 7 oil blend hair & scalp oil.
“I am honored to announce our partnership with Warner Bros. The Color Purple is a timeless story of resilience and empowerment, with an emphasis on community and belonging. Like the film, Carol’s Daughter has always celebrated the power of sisterhood and the unwavering support found in our tribes. This partnership allows us to continue to uplift our stories, our community and to champion the power of our magical sisterhood (and brotherhood) on and off screen.” – Lisa Price, Carol’s Daughter Founder.
“The Color Purple is an extraordinary film that will bring together audiences who want to experience Celie’s powerful story in a way they’ve not seen before. So much of her journey to independence is possible because of her sister Nettie’s love and the support of women like Sofia and Shug Avery; together they survive and thrive, and Carol’s Daughter is the ideal partner because they embrace and encourage those same values.” – Dana Nussbaum, Executive Vice President, Warner Bros. Pictures Worldwide Marketing
Starting December 13th in Brooklyn, NY, Carol’s Daughter will host the first of many community screenings in select cities, with participants entering into a sweepstake for an all-expense paid trip for two to the 2024 Essense Festival and giveaways.
Fans can also give the gift of The Color Purple through digital or physical movie tickets with a personalized message. Gifted tickets can be purchased HERE.
For additional info, visit https://www.carolsdaughter.com and follow Carol’s Daughter on Instagram, Facebook, Twitter and YouTube.
SOURCE: Carol’s Daughter
